TENNIS

Rafael Nadal generates more than a billion impressions on Twitter during his Roland-Garros campaign

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Rafael Nadal made history by winning the Roland-Garros title for the 14th time and thus clinched his 22nd Grand Slam victory.

Social media has been abuzz with mentions of Nadal from the moment he won the Australian Open title to his run at the French Open, which generated emotion and excitement. angst over Nadal’s struggles with pain and injury.

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According to the digital measurement platform Zoomphtweets about the king of clay generated 1.3 billion impressions even as his partners like Nike and Richard Mille created $6 million in social value during his Roland Garros win.

The king of clay strikes again 🧱During the French Open, over 503,000 tweets about winner Rafael Nadal generated over 1.3 BILLION impressions. Nadal’s social partners, like @Nike and @RichardMillecreated over $6 million in social value in its 14th championship run at #Roland Garros https://t.co/SSIwYERZog

“The king of clay has struck again. During Roland-Garros, more than 503,000 tweets about winner Rafael Nadal generated more than 1.3 BILLION impressions. Nadal’s own social partners, like @Nike and @RichardMille created over $6 million in social value in its 14th championship run at #Roland Garros“, posted Zomph on Twitter.

Nadal’s victory at the Australian Open had also created a social media frenzy after the Spaniard, seeded 6th in Melbourne, won his 21st major title to avoid closest rivals Novak Djokovic and Roger. Federer, who each have 20 titles.

That of Raphael Nadal @Australian Open The finals and the record 21st Grand Slam title went viral on Twitter. Mentions of Nadal last weekend generated over a billion impressions🏆 https://t.co/GKN3fGw6Rf

A combination of spectacular victories in Melbourne and Paris interspersed with anticipation and uncertainty that led to the French Open triumph ensured that the Mallorcan’s every move was watched and analyzed by sports fans around the world.

Drama and intrigue from the Australian Open to the French Open – Rafael Nadal’s dramatic journey in the first half of 2022

Rafael Nadal's victory over Djokovic in the French Open QF was one of the biggest events of 2022
Rafael Nadal’s victory over Djokovic in the French Open QF was one of the biggest events of 2022

Rafael Nadal, who won the Australian Open earlier this year, was on an incredible run until Taylor Fritz snapped his 20-match unbeaten streak in the Indian Wells Open final, after which the Spaniard announced that he had suffered a stress fracture of his ribs during the match.

The 36-year-old who returned to action after a six-week hiatus was hampered by foot pain but still managed to pull off a phenomenal feat at Roland Garros, much to the delight of his fans and fans. the tennis fraternity.

Rafael Nadal at Roland-Garros 14 titles 112 wins – 3 losses 14-0 in finals 28-1 in SF and finals 103 wins – 1 loss after winning the first set Never went to 5 sets in the final Did not not even lost a set by winning the French Open in 2008, 2010, 2017 and 2020#Nadal https://t.co/RrTIhbUOJZ

The Spaniard’s famous rivalry with Djokovic also contributed to Twitter impressions and engagements, with the Serb missing out on the Australian Open even as Nadal won the tournament.

As the 14-time French Open champion battled the odds created by his own injuries and pain-related issues heading into the second Grand Slam of the year, Twitter users remained glued to the platform. form for each information relating to the Spanish legend’s progress on the health front.

Finally, overtaking Djokovic in the Roland-Garros quarter-finals against the backdrop of the Spanish legend’s many physical struggles, and winning a 14th title in Paris, has captured the imagination of the tennis world which is reflected in the views and engagements on the social media platform.


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